What Evidence Does a Supplement Brand Need Before Making a Product Claim?
Industry Insights by The Experts Industry Intelligence from the Disruptors Redefining Private Label Manufacturing What Evidence Does a Supplement Brand Need Before Making a Product Claim? Industry: Creators, Scaling Operators, Multi-Location, Medical Groups Why a Published Study May Not Be Enough A supplement brand finds a promising ingredient backed by clinical research. The studies suggest […]
Beauty From Within Supplements: What Brands Need to Know About Nutricosmetics
Industry Insights by The Experts Industry Intelligence from the Disruptors Redefining Private Label Manufacturing Beauty From Within Supplements: What Brands Need to Know About Nutricosmetics Industry: Creators, Scaling Operators, Multi-Location Why Beauty Supplements Are Getting More Attention For years, consumers have relied on skincare products, hair treatments, and other beauty products to maintain their appearance. […]
Supplement Stability Testing: What It Tells You About Shelf Life
Industry Insights by The Experts Industry Intelligence from the Disruptors Redefining Private Label Manufacturing Supplement Stability Testing: What It Tells You About Shelf Life Industry: Creators, Scaling Operators, Multi-Location, Medical Groups The Date on the Label Needs a Defensible Starting Point A shelf-life date affects how much inventory a supplement brand can carry, which sales […]
What Happens After Launch: How Supplement Brands Should Handle Complaints and Adverse Events
Industry Insights by The Experts Industry Intelligence from the Disruptors Redefining Private Label Manufacturing What Happens After Launch: How Supplement Brands Should Handle Complaints and Adverse Events Industry: Creators, Scaling Operators, Multi-Location, Medical Groups After Launch, Customer Feedback Becomes Quality Information Before launch, a supplement brand evaluates quality through ingredient documentation, production records, finished-product testing, […]
The Magnesium Supplement Market: How Brands Can Differentiate in a Crowded Category
Industry Insights by The Experts Industry Intelligence from the Disruptors Redefining Private Label Manufacturing The Magnesium Supplement Market: How Brands Can Differentiate in a Crowded Category Industry: Creators, Scaling Operators, Multi-Location A Popular Ingredient Still Needs a Specific Product Strategy The magnesium supplement market now spans several wellness categories. Consumers now encounter it in products […]
Clean-Label Supplement Formulation: The Tradeoffs Brands Need to Understand
Industry Insights by The Experts Industry Intelligence from the Disruptors Redefining Private Label Manufacturing Clean-Label Supplement Formulation: The Tradeoffs Brands Need to Understand Industry: Creators, Scaling Operators, Multi-Location, Medical Groups A Cleaner Label Can Create a More Complicated Product Supplement shoppers have more ways to evaluate an ingredient list than ever before. They can search […]
DTC, Amazon, or Retail: How Sales Channels Change Supplement Economics
Industry Insights by The Experts Industry Intelligence from the Disruptors Redefining Private Label Manufacturing DTC, Amazon, or Retail: How Sales Channels Change Supplement Economics Industry: Creators, Scaling Operators, Multi-Location, Medical Groups The Same Bottle Creates Three Different Businesses For brands comparing supplement sales channels, the decision often begins with a simple question: Where can the […]
Creatine for Women: How Product Strategy and Experience Build Consumer Trust
Industry Insights by The Experts Industry Intelligence from the Disruptors Redefining Private Label Manufacturing Creatine for Women: How Product Strategy and Experience Build Consumer Trust Industry: Creators, Scaling Operators, Multi-Location, Medical Groups A Broader Audience Raises New Product Questions Creatine is well established within sports nutrition. Many women now encounter it in a different context: […]
How to Evaluate a Supplement Manufacturer Before You Commit
Industry Insights by The Experts Industry Intelligence from the Disruptors Redefining Private Label Manufacturing How to Evaluate a Supplement Manufacturer Before You Commit Industry: Creators, Scaling Operators, Multi-Location, Medical Groups A Manufacturer’s Claims Are Only the Starting Point On paper, contract and private label supplement manufacturers can be remarkably difficult to tell apart. Their websites […]
The Supplement Subscription Strategy That Builds Better Retention
Industry Insights by The Experts Industry Intelligence from the Disruptors Redefining Private Label Manufacturing The Supplement Subscription Strategy That Builds Better Retention Industry: Creators, Scaling Operators, Multi-Location The Problem Isn’t the Subscription. It’s What You’re Asking Customers to Reorder. Building a successful supplement subscription strategy involves more than adding a “Subscribe & Save” option to […]
